The pub owner certainly had the better end of that business arrangement, but it is a great lesson in the power of advertising.
In a previous role he was a gallery curator for a number of outlets across Ireland. Yet his own taste was very much in the pop art realm rather than any classicial themed work. Haring's paintings come across as a little naive in their simplicity, they're often closer to graffiti 'tagging' than actual graffiti 'art'. Dancing characters, bubble-men tumbling and falling, yet still very fluid and full of action.
Being wealthy enough to buy a pub (along with a few private investors) and then fill it with art is both a privilege and a risk. Given the location over by the early morning markets selling fresh produce, Green Street's other main landmark is the criminal courts nearby. So he had a lot of coppers in for lunch etc, but by evening time when the courts closed their doors and the markets were asleep waiting for the next morning's fresh deliveries, meant he had a regular set of customers of three main types: the all-nighters from the markets in the early morning, then the coppers and the defendants from the court in the lunch and afternoon schedule, but then in the evening it was a rogue element who used it for their own club, making plans, discussing business, etc.
It's hard to stop a heavy element using your location without causing yourself and your business some degree of risk: piss them off and they might burn you out, destroy your venue, intimidate your other potential customers, make it impossible for you to continue. Or you can charm them and treat them with some degree of apparent respect, in which case you might even make a friend for life - the right kind too, guys who'll reward your loyalty by keeping an eye on things for you. Their presence alone would be a great security system. Nobody's allowed to raid you, run up tabs, threaten you or try to shake you down for cash payments for their use of your site.
Maybe they were the very people buying the paintings. Yes, they were knock-offs, but untraceable back to me.
Someone out there decided they liked the art, so they bought it for their own walls.
My fees were great, the work was easy, enjoyable, didn't require much preparation or effort, and I could run off three to five of them at a time.
If each one only paid me say €100 per canvas, then three or four canvasses a day for a few days was great cash by the end of the week.
The only restriction was my not signing them or claiming them as my own on my CV - which suited me fine.
So even a gang of heavies in your pub can actually be great for business - if you treat them right.
They buy pop art - it's easier to understand than hanging hot classic paintings from the impressionist period, or the surrealists, or even the cubists.
It may be safe to assume you would not have had the same success if you were selling them yourself on a busy street corner, but you never know.
That would see me liable for copyright breach - the materials would be seized if anyone blew the whistle.
I like the shape of that pub, in my Midwestern town of 120,000 souls we only have one building in that design, where it wraps around two nearly perpendicular streets, and it happens to be one of the oldest buidlings in town, built right after the end of the Civil War (1865, in case you forgot) and happened to be an Anheuser Busch brewery for much of its life. It now sits empty, I believe.
Yes, architecturally, it's an unusual lay-out and one we gave some thought to before building the bar in the apex of the room, so that no matter where you sat, you were pretty much looking at the bar and its artistic surrounds. It's been undone now, but I also 'smoked' all of the windows up to around eye level of the taller man like myself. A product called Fasson in Ireland, a type of plastic adhesive contact you can cut and shape by hand: first you soak the selected area of glass with clean cold water, then lay a sheet of contact onto it, then use a squeegee to squeeze the water out leaving the contact fully adhered to the glass. It was mostly to offer the customers some degree of privacy from passing footfall.
I would have left the windows clear, it was/is a good looking and well proportioned space inside and then all the art and lighting made it quite cozy.
Hard to sell tat kind of thing to pubs up here in Helsinki, but I had another angle for the Irish bars in town: The Irish Times released a special edition of copies of the paper from the time of the Uprising. They copied the original from 1916 and sold them as collector's items in 2016. I was sent a bunch of copies by my Mam and they were a great read. But I picked the better/more interesting/shocking full-size broadsheet pages and framed them in old second hand frames. Then took them into the Irish bars around town and they sold like hotcakes.
Real Irish newspapers - from a hundred years past.
Who wouldn't want them?
You can make 'art' out of anything these days - the real trick is knowing how to sell it.